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174%

Conversion Rate Increase

40%

Ad Click-through Rate Increase

34%

CPA Decrease

ppc case study

Services

PPC CRO

The Client

Velux is a company that has been producing roof windows and modular skylights for more than 75 years. It serves in more than 40 countries with a very wide team and Distributor network.

Our Progress

Advertising campaign objectives were to increase incoming phone calls, website contact forms, and hence product sales. The top part of the page was identified as the Ad position and we started the optimization.

We analyzed and edited all of the keywords. We used only keywords with a high conversion rate. We added a comprehensive list of negative words has been added to increase ad clickthrough rates for the Campaign.

We added a more effective CTA (Call to Action) is added to the AD texts, enabling potential customers to take more care of our ads.

Our Results

174%

Conversion Rate Increase

40%

Ad Click-through Rate Increase

34%

CPA Decrease

Let's Work Together

Digital marketing is a long-term communication adventure and we are with you in this adventure.

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