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350%

Conversion Rate Increase

80%

Ad Click-through Rate Increase

-55%

CPA Decrease

marble wholesale case study

Services

PPC CRO

The Client

Quasar Marble is a resource for homeowners, builders, designers, construction market firms and commercial professionals looking for natural stone travertine, top-quality Turkish marbles. Quasar Marble has been in business since 2017 with the location in Denizli.
Quasar Marble offers you high quality, reliable service, fast and safe delivery. Our company exports to 80 different countries on 5 continents and continues to expand its market network in the world. Quasar marble continues to renew itself with each passing day, which continues its 24/7 support operation with its wide team and manages its own infrastructure investments with its R&D policy.

The Challenge

  • Create Fast & Smart New Website
  • International Lead Generation
  • Reach who needed wholesale marble.

Our Approach

We started our work by designing a new website. We worked to make our site extremely fast, simple, stylish and informative. We noticed that we need the WhatsApp button in addition to the contact form and email at the points we receive conversion. As the main CTA, we have added a WhatsApp button to be displayed on all pages of our website. We have completed our website and published it after necessary corrections.

Now we had to reach the right audience. We used Google Search Ads, Google Smart Display and Custom Intent Audience together because it is a very specific area.

Throughout our campaign, we have been working to get only high-quality leads, not to spread to the general public. Firstly, we started our campaigns with the United Kingdom and America and then added the Middle East region to our studies. We have received good returns from countries such as Egypt and Dubai.

We automated conversion optimizations and bidding with machine learning. As a result, we were able to significantly reduce the cost per acquisition.

 

Our Results

We have reached and are continuing to reach potential customers who are interested in purchasing wholesale marble from all over the world. We are opening new markets step-by-step with new studies and optimizations in our campaigns. We regularly conduct A/B tests and apply the results we obtain to our campaigns.

350%

Conversion Rate Increase

80%

Ad Click-through Rate Increase

-55%

CPA Decrease

Let's Work Together

Digital marketing is a long-term communication adventure and we are with you in this adventure.

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